Apparel Design: Developing Innovative Apparel Protection
Now you can download my latest technology presentation on apparel design from 2015 Performance Days, Munich.
Developing Innovative Products with Market Appeal: How to discover synergies between technology incorporation, functionally and aesthetics, by Angela Walters, Brand Manager, PORON® Comfort and XRD® Impact Protection, Rogers Corp.
From skiing to mountain biking and hiking to football, materials technology advancements combined with changing athlete needs and the rapid evolution of sports has placed enormous pressure on designers and developers to continually create the next revolutionary product. This is why the XRD® Impact Institute has initiated a unique method to help brands go from initial concept to final design in a fast, yet comprehensive process. By utilizing the key principles of technology incorporation, functionality, and aesthetics, we’ll outline the basics of this product development process and share practical examples. We will also provide fundamental tools and tips for participants to use today, in order to help increase their potential for product success.
Download the presentation here: 2015 Performance Days PPT_XRD