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PORON® XRD™ Material Chosen as Key Safety Component in Justin Original Workboots

Posted by Nicole Perry on Friday, February 24th, 2012 | No Comments »

Contact:
Nancy Fendler
Fendler Communications
207-846-0700
nancy@fendler.com

Work boots Feature New Metatarsal Guard Made With PORON® XRD™ Impact-Absorbing Technology

Woodstock, CT; February 21, 2012 – Rogers Corporation, manufacturer of PORON® Cushioning Materials, is proud to announce that Justin Original Workboots has incorporated PORON® XRD™ Extreme Impact Protection into the design of two new work boots to be launched in retail stores nationwide this spring.

To protect against metatarsal injuries, Justin Original Workboots’, WK630-Lace-R® WK and 4630-Pull On, are constructed with a new, flexible impact-absorbing PORON® XRD™ M-Guard that provides repeated impact protection along the instep of the boot.  The M-Guard also helps the work boots pass the ASTM F2413-11 met-guard standard for impact protection.

“We developed these work boots with the most technologically-advanced materials to exceed the required safety standards without foregoing exceptional comfort” said, Brandon Barker, Justin Original Work boots Brand Manager.  “The PORON XRD M-Guard has allowed us to develop flexible, low-profile designs, which make our safety boots comfortable for the wearer without sacrificing dependable and consistent impact protection.”

In multiple impact absorption tests, PORON XRD Material continually surpasses the competition for repeated impact absorption in a thinner, lighter-weight, contouring material.   While soft and flexible to the touch, the material instantly forms a comfortable, protective shell on impact, providing reliable and long-lasting protection.

The M-Guard is one of PORON XRD Extreme Impact Protection’s ready-to-use shapes that were developed for products where flexibility, ease of motion and impact absorption is critical.  The shapes offer a sleek, slim design that can be seamlessly incorporated into various applications without bulk, and feature Microban® antimicrobial protection to help fight the growth of odor-causing bacteria, mold and mildew.

“Next to meeting safety standards, long-term comfort is a priority when it comes to purchasing work boots”, said Dave Sherman, New Business Development Manager, PORON Cushioning.  “Justin Original Workboots recognizes that fact and we are honored that it has selected PORON XRD Extreme Protection to build the safest, most comfortable boot for its customers.”

In addition to the PORON XRD M-Guard, the new Justin Original Work boots performance features include JOW Waterproof Technology, J-Flexible Comfort System®, Composite Safety Toe, Electrical Hazard Compliance and Vibram® Black Montana TC4 Component Outsole.  The boots will be available in stores April 15, 2012.

About Justin Brands

Justin Brands, Inc., a recognized leader in western footwear since 1879, is a Berkshire-Hathaway corporation (NYSE: BRKa) and its divisions include Justin Boot Company, Tony Lama Company, Justin Original Workboots, Nocona Boot Company and Chippewa Boot Company.  For more information, visit www.justinorigianlworkboots.com.

About PORON® Cushioning

For over 40 years PORON® Cushioning has provided footwear, apparel, and protective equipment brands with a material that supports, protects, comforts, and most importantly, helps athletes stay in the race.  PORON Cushioning products are durable yet flexible, so they will not wear or break down like other cushioning products.  So, whether you need an insole that will last your next 50K or searching for a new helmet for the start of little league, look for the PORON Cushioning brand to insure you’re buying the best in quality and advanced technology.  For more information, visit www.poroncushioning.com.

About Rogers Corporation

Rogers Corporation (NYSE:ROG) is a global technology leader in specialty materials and components that enable high performance and reliability of consumer electronics, power electronics, mass transit, clean technology, and telecommunications infrastructure.  With more than 178 years of materials science and process engineering knowledge, Rogers provides product designers with solutions to their most demanding challenges.  Headquartered in Connecticut (USA), Rogers operates manufacturing facilities in the United States, Belgium, China, Germany, and South Korea, with joint ventures and sales offices worldwide.  For more information, visit www.rogerscorp.com.

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PORON® XRD™ Material Chosen as Key Safety Component in Justin Original Workboots (402)

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Nicole Perry

Nicole Perry

Global Market Segment Manager for PORON Comfort materials. Nicole has been involved in the Footwear industry for over 15 years. She also has over 25 years working with high performance materials including custom injection molded and cast polymers for automotive, apparel, electronics, equipment and medical markets. Nicole is passionate about bringing great technologies to market and working with companies that share the goal of helping people enjoy life no matter what they are doing. She holds an MBA from Nichols College.

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