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XRD® Impact Protection and PORON® Comfort at Work

Posted by Joe Blair on Friday, January 12th, 2018 | No Comments »

It’s the start of a new year, which means the start of another great trade show season. As we enter 2018, we’re excited about what the next weeks have in store.

Protected by XRD TechnologyWe got things started at AFCA, the American Football Coaches Association conference in Charlotte, NC. We love this show as it gives us an opportunity to visit with great partners. See XRD® Impact Protection at work in football shoulder pads from XTECH Protective Equipment that are revolutionizing safety in football, Xenith and their EPIC+ / EPIC interactive helmets, VICIS multi-layer helmets, and more. All of this takes place at the start of the NFL Playoffs and the College Football Championships. The rooms were full of wonderful buzz about the games and future of the football industry.

Following AFCA, we trade in our football gear for cowboy wear as we head to WESA: Western and English Sales Association in Denver, CO. Started in 1922, WESA has grown into the world’s largest trade event for the Equestrian Industry. At this show, you’ll find PORON® Comfort and XRD® Impact Protection partners – Justin Original Workboots, Ariat, Tony Lama, Thorogood, Toklat, and more. The international flavor of the show is not to be missed. This is the place for retailers and brands as tons of great business is always being conducted.

After WESA, we head to Las Vegas for the SHOT Show – Shooting, Hunting, Outdoor Trade. With an estimated 65,000 people in attendance, the SHOT Show is a sight to see. Whether you’re a fan of the shooting and hunting industry or not, anyone who attends this event for the first time will be in awe. While there, we enjoy talking to our law enforcement and military partners, including Bates, Carhartt, and Wolverine.

From Vegas, we head back to Denver for the Outdoor Retailer Show. OR was hosted in Salt Lake City for many years, but has now moved to Denver where it has joined forces with the SIA Show (Snowsport Industry Association). The Outdoor Retailer + Snow Show features stellar partners like G-Form, Aetrex, Oboz, UGG, Danner, 10-Seconds, KLiM, Blundstone, and more.

I’m tired of thinking of all the travel over the next few weeks, but it’s a good tired. Lots of things to see and partners to strategize with. January is always busy but so much fun since we get to visit with old and new friends. Hope to see you on the trade show tour!

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